Business Model You: A One-Page Method For Reinventing Your Career 9781118156315 pmlz 电子版 pdf docx 网盘 kindle azw3 下载

　　Aone–pagetooltoreinventyourselfandyourcareerTheglobalbestsellerBusinessModelGenerationintroducedauniquevisualwaytosummarizeandcreativelybrainstormanybusinessorproductideaonasinglesheetofpaper.BusinessModelYouusesthesamepowerfulone–pagetooltoteachreadershowtodraw"personalbusinessmodels,"whichrevealnewwaystheirskillscanbeadaptedtothechangingneedsofthemarketplacetorevealnew,moresatisfying,careerandlifepossibilities.ProducedbythesameteamthatcreatedBusinessModelGeneration,thisbookisbasedontheBusinessModelCanvasmethodology,whichhasquicklyemergedastheworld′sleadingbusinessmodelde*ionandinnovationtechnique.Thisbookshowsreadershowto:UnderstandbusinessmodelthinkinganddiagramtheircurrentpersonalbusinessmodelUnderstandthevalueoftheirskillsinthemarketplaceanddefinetheirpurposeArticulateavisionforchangeCreateanewpersonalbusinessmodelharmonizedwiththatvision,andmostimportant,testandimplementthenewmodelWhenyouimplementtheone–pagetoolfromBusinessModelYou,youcreateagame–changingbusinessmodelforyourlifeandcareer.

1 Canvas

Learn to use the key tool for describing and analyzing

organizational and personal business models.

Chapter

1 Business Model Thinking: Adapting to a Changing World 19

Chapter 2 The Business Model Canvas 25

Chapter 3 The Personal Business Model Canvas 53

2 Reflect

Revisit your life direction and consider how you want to align your

personal and career aspirations.

Chapter 4 Who Are You? 81

Chapter 5 Identify Your Career Purpose 133

3 Revise

Adjust — or reinvent — your work life using the Canvas and

discoveries from previous sections.

Chapter 6 Get Ready to Reinvent Yourself 161

Chapter 7 Re-Draw Your Personal Business Model 175

4 Act

Learn to make it all happen.

Chapter 8 Calculate Your Business Value 209

Chapter 9 Test Your Model in the Market 223

Chapter 10 What's Next? 243

5 Extras

Read more about the people and resources behind Business Model

You.

The Business Model You Community 252

Creator Bios 254

Notes 256

　　Tim Clark is a professor of business, multimillionaire entrepreneur and author. He was editor of the international bestseller Business Model Generation. As a psychology major at Stanford University, Clark developed a keen interest in vocational counseling. Following the sale of his latest company, Clark devoted himself exclusively to teaching and writing, focusing on his "entrepreneurship for everyone" approach to personal career development.Alexander Osterwalder, PhD is an international speaker, workshop facilitator and strategy consultant. He writes a popular blog on business model innovation at www.businessmodelalchemist.com.Yves Pigneur, PhD, is a professor of business at the University of Lausanne, Switzerland.

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